Another View on Podcasting

The other morning I listened to a 30-minute Podcast while working out at the gym.  There was some vanity in the exercise, as the podcast in question featured an interview with yours truly along with several with other folks. But that's not why I'm logging this blog post.  What struck me about the experience is that it closely mirrored how I'm now watching television, which is 100% on-demand (thanks to TIVO and Time Warner's new DVR).   Nearly a week earlier, Jackie Huba, co-author of the excellent blog Church of the Customer sent me a link to this particular Podcast, but I couldn't for the life of me find the time to listen to the darn thing.  Minutes before I left for the gym yesterday, I dedided to download the podcast onto my iPod, which I often bring to gym.  Thanks to Apple's nifty new podcast software, I was able to do this in a matter of minutes.  And so I listened away while working out, which was quite cool and wonderfully convenient. I actually listened to the entire podcast, without interruption.  I expect to do more of this.  I'm actually more attentive in such situations....certainly moreso than when I'm at work, where distractions abound.  They key takeaway is this: the blog publishing format is bring TIVO to the web.  We're increasingly time-shifting our activities, and we're consuming content in ways that are more relevant and timely to our specific needs.  In some respects, I probably retained more useful content from Jackie and Ben's podcast than many conference I attend.  I listened on my terms, in my chosen environment.  That's the future.

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[Stefan Engeseth]

There is a way do Podcasting nonstop forever with perpetual battery…

[Jack]

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